Traveling

Monday, May 14, 2018

Open Skies Deal + Tourism's Eco-Friendly Stumble + Hilton Exec Talks Personalization

May 14, 2018 View in browser

Editor's Note

We've all had that self-congratulatory moment when we thought we were doing the right thing in our hotel room by hanging our wet towel on the rack to use again. But the next day we discover a fresh towel waiting for us. You thought you were doing your part to save the planet, only to discover the hotel had fallen short.

The travel industry has made big strides toward reducing its carbon footprint, but all too often it just doesn't execute well on those good intentions, writes Tourism Reporter Dan Peltier in today's story. It cuts both ways, of course. Travelers need to feel invested, too. But the tourism industry has much to learn about educating and coaxing consumers to go along. The efforts are often measured in financial terms, as our story points out, but maybe the industry needs to rethink the true return on investment.
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Caribbean's New Marketing Campaign Is Launching Ahead of 2018 Hurricane Season
The Caribbean is rolling out its first regional marketing campaign in more than a decade, just in time for the next hurricane season that starts in June and while many destinations are still recovering. It's a cycle that's probably going to get a lot more normal for the region.

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Spirit Airlines Is Adding Super-Fast Wi-Fi as It Gets More Flyer-Friendly
Travelers love to hate Spirit Airlines, and considering the way the carrier treated its customers for about a decade, that makes sense. But come next year, Spirit will offer a decent experience to its passengers. Will that help it attract more flyers?
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Agoda Names New CEO as It Aims to Go Global
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