| | | | | | | |  | | TOURISM AUSTRALIA UPDATE | | Last night the Australian Government handed down the 2022-23 Budget, confirming Tourism Australia’s funding for the upcoming financial year as well as specific support measures for the tourism industry including the $60 million Tourism Marketing Recovery Plan announced last week. These funds will be critical for Australia’s international marketing efforts to restore international visitation to Australia in the coming years. The Minister for Trade, Tourism and Investment, the Hon Dan Tehan MP, also launched the THRIVE 2030 Strategy – The Re-imagined Visitor Economy in Townsville at the end of last week. THRIVE 2030 is Australia’s national strategy for the long-term sustainable growth of the visitor economy and includes actions for governments and industry under three key themes: Collaborate, Modernise, and Diversify. Read more below. Last Friday Tourism Australia held the March Industry Webinar. If you missed the live webinar you can watch a replay online here. The next webinar will take place on Friday 22 April 2022. Register to attend, here. Phillipa Harrison | | | | | | | |  | |
| THRIVE 2030 Strategy launches | | On 25 March, the Minister for Trade, Tourism and Investment, Dan Tehan, launched THRIVE 2030, Australia’s new long-term national strategy to grow the visitor economy. The strategy reflects the views of industry, businesses, and state and territory governments, and it incorporates the recommendations of an independent expert panel, led by former Tourism Minister the Hon Martin Ferguson AM. THRIVE 2030 sets an ambitious yet achievable target to regain pre-pandemic visitor expenditure of $166 billion by 2024, and to grow it to $230 billion by 2030. The Strategy presents a plan for governments and industry to work together to address the challenges created both by COVID-19 and pre-existing structural issues. To find out more about THRIVE 2030, visit www.austrade.gov.au/visitoreconomy | | | | | | | | Tourism Australia Activity | |
| | | | |  | | Spotlight on Indonesia | | This week, ‘Spotlight on the Regions’ features an interview with Agitya Nuraini, Tourism Australia’s Country Manager Indonesia, who shares her insights and observations from the Indonesian market, as well as updates on key stakeholders and activities to keep Australia front of mind in-market. Read the update here. | | |  | | Adelaide Industry Briefing and networking event | | Over 100 South Australian industry professionals attended Tourism Australia’s industry briefing and networking event in Adelaide/Tarndanya earlier this week. Tourism Australia and the South Australian Tourism Commission shared updates on upcoming international marketing campaigns and activities. More information on the next Industry briefing will be available soon. | | |
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| | | | |  | | Australian Tourism Exchange set to welcome international buyers | | Over 1,100 international buyers and Australian tourism operators are preparing to descend on Sydney for the Australian Tourism Exchange (ATE) Live from 15 to 18 May. In addition to more than 38,000 appointments that will take place during the event, there will be plenty of opportunities to reconnect with industry colleagues at networking events throughout the program. ATE Online will follow from 24 to 26 May for more than 400 international buyers unable to travel to Australia. ATE is hosted by Tourism Australia and the live event is delivered in partnership with Destination New South Wales. | |
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| | | | | | | |  | | Register for NT Tourism Towards 2030 Conference | | Expressions of interest to attend this year’s Tourism Towards 2030 Conference to be held in Darwin and Alice Springs this April are now open. Hear presentations from Tourism Australia, Austrade, the G’Day Group and more. Numbers are limited and priority will be given to tourism operators and suppliers. Find out more here. | | |  | | Sustainability education with Travelife for Tour Operators | | The Adventure Travel Trade Association (ATTA) and Travelife for Tour Operators will hold a sustainability webinar to mark the launch of their global strategic partnership. Exclusive to ATTA members, the webinar will be an informational session including time for a question and answer session on sustainability certification for tour operators. Find out more and register here. | | |
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| | | | | | | | |  | | Immersive foodie event to take over the Top End in May | | A Taste of Kakadu will take place in the Top End’s Kakadu National Park from 20 to 29 May 2022, showcasing the region’s unique native food and Indigenous culture. Across nine days, guests will be enthralled in a sensory experience exploring Indigenous delicacies such as Kakadu plums as well as crocodile, barramundi and buffalo cooked in traditional inground ovens. Held on the lands of the Bininj people, festival highlights include the first-ever Kakadu Dreaming ‘Dinner under the Stars’ event held at the Warradjan Cultural Centre at Cooinda, a native ingredient inspired cocktail class at the iconic, The Croc Hotel, a Yellow Water Sunset Cruise through Yellow Water Billabong in Cooinda and more. | | |  | | Queensland prepares to celebrate Indigenous creatives for the Cairns Indigenous Art Fair | | The Cairns Indigenous Art Fair (CIAF) 2022 will take place from 6 to 10 July 2022. This year’s showcase will be held in the Cairns Convention Centre and feature 18 large scale installations including 3D art works. The Fair will profile around 300 visual artists and 150 performers in a multidimensional program made up of mostly free, family friendly events. In addition to helping launch the refurbished Cairns Convention Centre, the Big Sculpture Showcase is setting out to elevate Queensland’s Aboriginal and Torres Strait Islander’s creative industries. Emerging local artists can register to be featured in the event’s Art Market alongside other creators. | | |
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| | | | |  | | New four-hour Broome charter cruise to set sail from May | | Sea West’s Broome Cruises’ Sunset, Seafood & Pearling Cruise will return for a for a second season from May. The bespoke four-hour Broome experience blends two of the region's tourism attractions seafood and pearling as part of a luxe four-hour cruise. Held aboard a 69-ft triple-deck pleasure boat, the tour’s highlights include: a half-day sunset cruise, 7-course degustation lunch celebrating local produce, fully inclusive beverage package profiling Western Australia boutique breweries and wineries, an interactive pearling demonstration and local hotel transfers. | | |  | | Cascades Female Factory retraces the history of Tasmanian women of yesteryear | | The $5 million redevelopment of the Cascades Female Factory on the outskirts of Hobart has opened to the public. The state-of-the-art refurbishment of the History and Interpretation Centre retells the history of the forced migration of convict women and their children to Australia and their contribution to the country. The centre also profiles the perspectives of the First Nation’s Palawa women and highlights how their then 40,000-year-old culture was impacted by colonisation. The centre has launched with a raft of tours and interpretative experiences. | | |
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