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Thursday, November 9, 2017

River cruise news: Brand names help river lines differentiate

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RIVER CRUISE
November 9, 2017
INSIGHT BY MICHELLE BARAN
Brand names help river lines differentiate
Nat Geo's new partnership with Scenic, and Disney's AmaWaterways sailings last year, give those lines stronger identities, long a challenge for the river cruise market.
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NEWS
National Geographic brands river cruises

Scenic Luxury Cruises & Tours is the operator, offering itineraries in Europe and Myanmar.

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Viking turns away Costco, agents grateful

The cruise company has stopped doing business with the shopping club because it doesn't comply with Viking's policy against rebating commissions.

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Riviera River Cruises hires Nicola Iannone

Iannone will oversee a team of regional sales directors as the British river cruise operator continues its expansion into the U.S. market.

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Wine Cruises through Europe
Immerse yourself in the many flavors of Europe on one of AmaWaterways' unique Wine Cruises, which offers guests wine-related experiences like wine tastings, visits to vineyards, wine cellars and more. Now save up to $1,500 off per stateroom on select itineraries!
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FEATURED STORY
River companies enhance agent education, incentives

American Queen Steamboat Company is the latest river cruise line to provide agents with more and enhanced selling tools and incentives.

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MORE FROM TRAVEL WEEKLY
TW Chats on Twitter, Nov. 15: What's new in cruise

The latest and best in cruise vacations. Our annual cruise chat run in conjunction with CruiseWorld. Our next Chat: Wed., Nov. 15 at 3 p.m. Eastern.

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RIVER CRUISE Editor:
Michelle Baran
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